Pricing
Simple, Transparent Pricing
Every plan includes the platform. WhatsApp and SMS messages are billed by usage.
Free
For trying Mercuri on your own
- 1 user
- Unlimited contacts
- 3 automations
- 1 WhatsApp + 1 SMS number
- 30-day logs
Growth
For growing businesses
- 3 users included
- Unlimited contacts
- 20 automations
- 1 AI agent
- Unlimited campaigns
- Webhooks + API access
- 90-day logs
Pro
Every feature, for busy studios, salons and clinics
- Unlimited users
- Unlimited contacts
- Unlimited automations
- Unlimited AI agents
- Advanced segmentation
- 180-day logs
Enterprise
For enterprise deployments & SLAs
- Unlimited contacts
- Custom AI training
- Dedicated infrastructure
- SLA + Account Manager
- Multi-location management
Compare
Compare All Features
| Conversations | Free | Growth | Pro | Enterprise |
|---|---|---|---|---|
| Shared Inbox | Not included | Included | Included | Included |
| Team Members | 1 | 3 | Unlimited | Unlimited |
| Assign Conversations | Not included | Included | Included | Included |
| Internal Notes | Not included | Included | Included | Included |
| Contacts | Free | Growth | Pro | Enterprise |
|---|---|---|---|---|
| Contact Limit | Unlimited | Unlimited | Unlimited | Unlimited |
| Tags & Labels | Included | Included | Included | Included |
| CRM Sync (Wix / Shopify) | Included | Included | Included | Included |
| HubSpot / Pipedrive Sync | Not included | Add-on | Included | Included |
| Marketing | Free | Growth | Pro | Enterprise |
|---|---|---|---|---|
| Broadcast Campaigns | Not included | Unlimited | Unlimited | Unlimited |
| Scheduled Campaigns | Not included | Included | Included | Included |
| Campaign Analytics | — | Advanced | Advanced | Custom |
| Automations | Free | Growth | Pro | Enterprise |
|---|---|---|---|---|
| Active Workflows | 3 | 20 | Unlimited | Unlimited |
| Multi-Step Workflows | Not included | Included | Included | Custom |
| Webhooks | Not included | Included | Included | Included |
| API Access | Not included | Included | Higher Limits | Custom |
| AI Assistants | Free | Growth | Pro | Enterprise |
|---|---|---|---|---|
| AI Agents | — | 1 | Unlimited | Custom |
| Custom Knowledge Base | — | — | Full | Custom |
| Templates & Logs | Free | Growth | Pro | Enterprise |
|---|---|---|---|---|
| WhatsApp Templates | Unlimited | Unlimited | Unlimited | Unlimited |
| SMS Templates | Unlimited | Unlimited | Unlimited | Unlimited |
| Message Retention | 30 days | 90 days | 180 days | Custom |
| Export Logs | Not included | Included | Included | Included |
| Developer Tools | Free | Growth | Pro | Enterprise |
|---|---|---|---|---|
| Webhooks | Not included | Included | Included | Included |
| Public API | Not included | Included | Higher Limits | Custom |
| Sandbox Mode | Not included | Not included | Included | Included |
Conversations ⌄
Contacts ⌄
Marketing ⌄
Automations ⌄
AI Assistants ⌄
Templates & Logs ⌄
Developer Tools ⌄
FAQ
Frequently Asked Questions
How does Mercuri pricing work?
Your total monthly cost includes a platform subscription (Free, Growth, Pro, or Enterprise), WhatsApp and SMS message charges, and $3/month per SMS phone number (if purchased). Total = Plan fee + Messages sent + Phone numbers.
How is WhatsApp pricing calculated?
WhatsApp includes Meta’s conversation fee (varies by country and type) plus Mercuri’s platform fee of $0.025 per message. This applies to template messages, campaigns, automations, and AI replies.
How is AI usage charged?
There are no AI limits. Each AI-generated reply is charged at $0.025 per message. AI continues working — you’re billed based on usage.
How is SMS pricing calculated?
SMS messages are charged per message based on destination country and carrier rates. Rates are visible in your dashboard before sending.
Do I need to buy a phone number?
SMS numbers cost $3 per month per number. WhatsApp does not require a monthly number rental.
Can I use my existing WhatsApp Business number?
Yes. You can connect your existing WhatsApp Business number to the WhatsApp Business API through Meta approval.
Are messages included in my subscription plan?
No. Your subscription gives you access to the platform features. Messaging is charged separately based on usage.
Are there any hidden fees or contracts?
No. There are no setup fees and no long-term contracts.
Ready for an AI employee?
Request an invite, or book a demo to see it first.